#inLOVEwithSWITZERLAND - The Bonafide team members went wild trout fishing - team building exercise.
#inLOVEwithSWITZERLAND – The Bonafide team members went wild trout fishing – team building exercise.

The Marine Stewardship Council (MSC) is an international non-profit organization.

The organization’s vision is for the world’s oceans to be teeming with life, and seafood supplies safeguarded for this and future generations.

The ecolabel and certification program recognizes and rewards sustainable fishing practices. This is done in the hope that such efforts help in creating a  more sustainable market.

The MSC ecolabel on a seafood product means that:

  • It comes from a wild-catch fishery which has been independently certified to the MSC’s science-based stand for environmentally sustainable fishing.
  • It’s fully traceable to a sustainable source.
Fish caught in the wild: Check if it has the MSC label.
Fish caught in the wild: Check if it has the MSC label.

Facts

There are several labels available that are similar. However, if you purchase fish with the MSC label in your favorite store, you are buying fish that is caught in the wild (another is, e.g., the Friend of the Sea label)

If you purchase fish with the ASC or Aquaculture Stewardship Council label, you are buying fished raised in a fishery that meets ASC standard.

In countries such as Austria, France, Germany or Switzerland most stores sell fish with a label only.

In turn, labels assure us, as consumers that this fish has been caught or raised in way that limits environmental impact, assures compliance with waste water regulation and social accountability, etc.

This also rewards suppliers for their efforts by assuring them a better price and being sold in our stores.

What is your opinion

What are your thoughts regarding these labels, such as MSC.

  • Do you purchase MSC label fish in your favorite store?
  • What do you look for when purchasing fish?
  • What things would you like to have improved in the MSC label
  • Are there other labels that you use as criteria for shopping fish?